Crew Kit designed a graphic to embody the spirit of Cowes Week 2020 – an AP flag over AP to signify the regatta was postponed but definitely not cancelled. A limited edition collection of 6 Musto pieces was launched in July 2020 with a contribution of each sale going to Greig City Sailing Academy. Bespoke boat branding was offered. The response exceeded all expectations! Full collection
Crew Kit designed the race graphics for the first Lonely Rock Race in 2020. These graphics featured across all comms including the website, social media, clothing & event branding. Crew Kit tendered the opportunity for Official Clothing Partner and arranged agreement terms with Zhik, and in partnership created the collection. Crew Kit are working with the race teams on new races: Plymouth Lonely Rock, Ostar and Two Star.
Crew Kit was approached to create a collection of premium kit exclusively for members. The logo was adapted for embroidery and heat-pressed vinyl, and a mix of Helly Hansen and non-brand items were selected. The Collection launched in Autumn 2020 and the option to add a boat’s name has been popular.
Crew Kit designed a new regatta graphic that featured across all comms including the website, social media, clothing & shoreside branding. Working closely with the Henri-Lloyd HQ team the first CSS Regatta Collection was created. Examples of coverage and Collection. Examples of coverage and Collection.
Final Regatta Graphic